Those of you currently using or investigating the benefits of using Twitter
for your business endeavors are probably also looking into other Social Media Marketing opportunities.
It can be quite intimidating; the prospect of having to update your Facebook
Status, write posts to your blog, monitor your Linked In
account and, of course, stay active with Twitter, certainly seems like a significant amount of time that you could otherwise be spending doing things like, for instance, selling!
Well, life has just gotten a little bit easier. I am going to assume that you have already read all the Twitter techniques I have offered to help make Twittering easier and less time consuming (particularly writing a Tweet Plan
, using Tweetlater
Now, you are able to expand our Social Media reach without really spending too much time creating new and unique content.
If you have not been introduced to Squidoo.com
yet, this is a great introductory method to become active in a new outlet.
Squidoo.com is very similar to blogging sites, except that there are templates available and many, many more widgets to make use of. (Take two minutes right now to visit the site. You can view one of my lenses here: Liquid Solar Pool Covers
I will freely admit that creating a Squidoo Lens (page or post) takes a heck of a lot more time than quickly writing up a blog post. However, it has enormous potential because it has a very far reach.
. (Take another 30s to visit this site, right now)
Since you are already on Twitter, all you have to do is pick your favorite Tweets, Twitterers, or Tweet Topics and follow the easy fill-in-the blank guidelines on Squidoo and voila, you are now extending your social media reach.
Not only will your Twitter followers thank you for the extra publicity, but your Tweets will now be available to a whole new audience with only 10 minutes or less time investment. Finally, your Twitter Name is automatically added to the bottom of the lens, thus creating an outlet to gain you many new followers without you having to actively search and woo them.
I strongly suggest, however, that you do spend a few minutes creating a Squidoo Bio page, because that is the most important part of any social media outlet. People want to know who you are and why they should be reading your stuff.