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August 2012 Blog Posts (8)

A Culture of Giving Begins for Step Into Swim Campaign. Will you step forward too?

Industry leaders stepped up with donations exceeding $41,000.

In just a few months since the Step Into Swim Campaign was launched, a group of visionary pool, spa, and aquatic leaders have stepped forward to donate more than $41,000, reports Thomas M. Lachocki, Ph.D., CEO of National…


Added by Laurie Batter on August 29, 2012 at 3:00pm — 2 Comments

The Power of Positive People

The power of positive thinking can’t be denied, but then neither can the power of surrounding yourself with positive people! I believe that positivity not only brings inner peace, but it leads you toward a path of success, enhances your health and happiness and helps you improve relationships with friends, family and business associates.

Here are some of my thoughts on the benefits of surrounding yourself (both personally and professionally) with positive…


Added by Rex Richard on August 24, 2012 at 5:00am — 1 Comment

Finding Your Passion for Work

You’ve heard the adage that if you love your job you’ll never truly work a day in your life, right? Do you love your job? Do you have a passion for what you do? If so, chances are you look forward to getting up in the morning and pursuing your career or entrepreneurial path of your dreams.

Here are five tips for finding your passion for the job that you’re in:

  1. Be an expert at what you do. The more you know about your job, the better you…

Added by Rex Richard on August 20, 2012 at 3:02pm — No Comments

Does New Pool Plaster always cause CH to rise?

Some in the pool industry believe that calcium “naturally” releases from a new swimming plaster (cement-based) surface while it cures (hydrates) and hardens under water.  And then that causes the calcium hardness (CH) of the pool water to increase 50 to 200 ppm during the first month or two.  That is a false belief.

The fact is that if the plastering workmanship is performed properly and is of high quality, and the water balance is maintained properly, virtually no calcium (less than…


Added by Kim Skinner on August 20, 2012 at 12:00pm — 2 Comments

Congrats to London and Great Britain

This note was written by Tom Lachocki, NSPF CEO to our friends across the pond! Hear Hear!!!

Congratulations to London and Great Britain for your role in hosting an extraordinary Olympic Games. Getting such a theatrical and imaginative introduction to your culture and history bracketing extraordinary athletic achievement was a pleasure to behold. I hope you all are brimming with well deserved national pride!!

Added by Laurie Batter on August 15, 2012 at 3:45pm — No Comments

Join Elite Pool Business Owners... The Pool Genius Academy!

Dear Pool Industry Friends...

Join us in celebrating the Pool Genius Academy's 3rd anniversary!  This is an elite group of pool industry business owners you will love to join!

3 years ago, Brett Abbott and I started a business training program specifically for the pool industry called the "Pool Genius Academy".…


Added by Rex Richard on August 13, 2012 at 10:46am — 1 Comment

Tips to grow your social media circles

Regardless of the type of business endeavor you’re involved in, you need to harness the power of social media whether it’s Facebook, LinkedIn, Google+ or industry specific social media sites. Simply building the page isn’t enough; you need to gather quality followers, but how do you do that?

We offer these tips to help you grow your social media following:

  • Include links to your social media sites in your…

Added by Rex Richard on August 7, 2012 at 6:00am — No Comments

10 Marketing Tips For Entrepreneurs

In light of the recent recession, more and more individuals are turning to entrepreneurship as a way to not only survive, but to thrive.

Here are some of my favorite marketing tips for small business owners:

  1. Build a blog and start blogging
  2. Network through social media sites such as Facebook, LinkedIn, Google+ and sites related to your specific industry
  3. Make use of direct mail campaigns
  4. Send out e-newsletters to clients and…

Added by Rex Richard on August 3, 2012 at 6:00am — 1 Comment

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