Posted by Kevin Charles on February 3, 2009 at 9:53am
As I was sitting at my desk today, I began to wonder how many potential pool customers really care about quality when they have their pool installed. I wonder how many of them truly prefer the cheapest possible way to get a hole in the ground and swim. I figure that most people care about price primarily...until a year or two after they have the pool. Then, I imagine that they are either glad that they spent some extra money for ease-of-maintenance packages or regret having been so tight-fisted on the front end of things. Just a rambling thought, perhaps, but because we are quick to push higher price & higher quality, we may be missing out on some customers who don't really care yet.
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