Presentation, Presentation, Presentation

In real estate it's all about location, location, location.
In pool sales it's all about presentation, presentation, presentation.
Presentation is EVERYTHING.
It is the difference between winning or loosing and staying relevant in this tough economy.
What presentation tools are you using to tell your story and promote your business or service? Do you use a photo album, presentation book, marketing slicks, powerpoint presentation or have you created a custom laptop presentation to assist potential clients in choosing you as the pool builder of choice?
How do you separate yourself as a presenter and how has it assisted you in closing more sales?
What's in your presentation?

Mark Richter
Pool Pro Office


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