Posted by Steven Gorlin on October 24, 2008 at 6:30am
Business DevelopmentAre you a Wandering Generality or a Meaningful Specific?What is you Aim in life?If you already set goals this should be right up your ally. Truth is, only 4% of Americans set goals. Determining where you want to go and when you want to get there is your road map or your GPS for the direction you want for your life. Every effective person I’ve interviewed told me they set goals in every department of their lives. Goals assist you in getting where you want to go. They keep you on target. They prevent you from driving off the road. Imagine trying to direct your way around Chicago with a map of New York? If you’re waiting for life to come to you, you’ll be disappointed. Life is to busy. The best way to predict your future is… to create it.It’s not just about having a goal it’s about having the right goal for the right reason at the right time for you. So…how do you do this? How will you know? Well… begin by asking yourself these questions:1. What do I want my friends and family to say about me at my funeral?(Sound corny? Sit quietly, alone and jot down the first things that come into your mind.Unrehearsed and non-judgmental. Just write down what comes to mind.You can always go back later to negate this or dispute that. Just write what comes to mind.Don’t replay the ‘same ‘ol’ tapes from your past.Ask yourself the question then calmly and quietly UNCOVER or DISCOVER your TRUE responses)2. What do I believe in?3. What values do I cherish?4. What principles do I believe in?5. Who are my heroes and why? Do they project the values I cherish? If so, which ones?6. If money were not an issue – What would I really do?7. If Iknew I could not fail – What would I really do?8. What are my strengths?9. Where do I need to improve?From your answers to these questions (you can add additional questions of your own) write one or two sentences that becomes your PERSONAL MISSION STATEMENT. This is your CHIEF AIM IN LIFE. You now know where you want to go and when you want to get there. You’re now a MEANINGFUL SPECIFIC and not a WANDERING GENERALITY. Shhhhh…Here’s a secret... Use your PERSONAL MISSION STATEMENT, YOUR CHIEF AIM IN LIFE, to help develop your business mission statement which should support your PERSONAL MISSION STATEMENT. Now…your business becomes... more than… just a job! Your business becomes the vehicle that transports you to your AIM IN LIFE.After you develop your BUSINESS MISSION STATEMENT you develop:1. Your Strategic Objective2. Your Organizational Strategy3. Your Management Strategy4. Your People Strategy5. Your Marketing Strategy6. Your Systems StrategyFor more information on this pick up Michael Gerber’s “THE EMYTH REVISITED”. You’ll thank me later. If enough of you respond, I’ll be discussing each topic above…a little at a time…in the future. Let me hear from you, Stay tuned and check back in.
Comments